Crafted by A Mom

I'm Sahana - the face behind Joybox

This is how Joybox began ! Like many moms, I deeply care about what goes into my kids’ plates. The idea of Joybox originated with a simple yet troubling realization that kids are naturally drawn to colorful, shiny packets of junk food , and once they get a taste, the addictive flavors hook them. As a mom, I wanted something better - snacks that excite my children but don’t compromise their health.

After three years of perfecting tofu, we diversified  Joybox - A healthy alternative for junk. The munchies are baked and highly protein-rich and oil-free alternative to conventional junk snacks. Crafted with care, Joybox snacks are designed to bring joy back to snacking while being mindful of health. Today, Joybox has grown into a thriving women-centric brand, supported by a team of passionate and dedicated women who share the same vision. Together, we’ve built a business rooted in love, care, and a commitment to providing better choices for families everywhere!!!